速卖通店铺评价主要涉及以下几个方面:
1. 商品质量:商品质量是买家评价店铺的重要指标,包括商品的实物效果、材质、工艺等。确保商品质量良好,有利于提高店铺好评率。
2. 物流速度:海外买家关注物流速度,因为快速的物流能够保证商品及时送达。选择合适的物流方式和渠道,以及优化物流流程,有助于提升店铺评价。
3. 售后服务:良好的售后服务能够为买家提供购物保障,包括退换货政策、客服态度等。确保售后服务质量,有助于提高店铺评价。
4. 价格:价格合理性也是买家评价店铺的一个重要因素。在保证商品质量和售后服务的前提下,合理调整商品价格,有利于提高店铺好评率。
5. 店铺设计:店铺设计包括页面布局、商品展示等。美观、清晰的店铺设计有助于提高买家购物体验,从而提高店铺评价。
6. 营销活动:定期举办促销活动、优惠券等,可以吸引更多买家关注和购买。同时,关注买家需求,推出符合市场需求的商品,也有助于提高店铺评价。
7. 客户关系管理:维护好与买家的关系,及时回复买家咨询,解决买家问题,有助于提高店铺评价。
8. 诚信经营:遵守速卖通平台规则,诚信经营,不欺诈、不刷单,保持店铺良好口碑。
要提高速卖通店铺评价,需要从以上各个方面入手,不断提升店铺的整体运营水平。同时,关注行业动态,及时调整经营策略,以适应市场变化。通过不断努力和改进,提高店铺的好评率,从而提升店铺的整体评价。
AliExpress store evaluation mainly involves the following aspects:
1. Product quality: Product quality is an important indicator for buyers to evaluate stores, including the physical effect, material, and craftsmanship of the products. Ensuring good product quality is conducive to improving the store's favorable rating.
2. Logistics speed: Overseas buyers pay attention to logistics speed, because fast logistics can ensure timely delivery of goods. Choosing appropriate logistics methods and channels, as well as optimizing logistics processes, can help improve store evaluation.
3. After-sales service: Good after-sales service can provide buyers with shopping guarantees, including return and exchange policies, customer service attitude, etc. Ensuring the quality of after-sales service can help improve store evaluation.
4. Price: Reasonable price is also an important factor for buyers to evaluate stores. Under the premise of ensuring product quality and after-sales service, reasonably adjusting product prices is conducive to improving the store's favorable rating.
5. Store design: Store design includes page layout, product display, etc. Beautiful and clear store design can help improve buyers' shopping experience, thereby improving store evaluation.
6. Marketing activities: Regularly holding promotional activities, coupons, etc. can attract more buyers' attention and purchases. At the same time, paying attention to buyer needs and launching products that meet market demand can also help improve store evaluation.
7. Customer relationship management: Maintaining a good relationship with buyers, responding to buyers' inquiries in a timely manner, and solving buyers' problems can help improve store evaluation.
8. Integrity management: Abide by the rules of the AliExpress platform, operate in good faith, do not defraud or fake orders, and maintain a good reputation for the store.
To improve the evaluation of AliExpress stores, it is necessary to start from the above aspects and continuously improve the overall operation level of the store. At the same time, pay attention to industry trends and adjust business strategies in a timely manner to adapt to market changes. Through continuous efforts and improvements, improve the store's praise rate, thereby improving the overall evaluation of the store.
ODR (Order Defect Rate) Seller bad experience rate: that is, the proportion of seller bad experience orders to the total number of assessed orders.
Seller service is divided into four levels: excellent, good, pass and fail
The assessment period is 90 days. The order situation of the past 90 days will be assessed on the last day of each month, and the rating results will be updated before the 3rd of each month