What is Douyin's transaction conversion rate?
一、抖音成交转化率是就是
抖音带货转化率就是实际观看直播的人数和下单人数之间的比例。
二、影响转化率有哪些因素
宝贝排名：宝贝在系统的排名影响到宝贝的曝光度，没有曝光度的宝贝没有点击率。
宝贝销量：当两款相同宝贝销售量不同的情况下，销售量低的宝贝即使便宜也不会被选择，这就是所谓的从众心理。
宝贝价格：当两个同款宝贝，其他方面大致相同时，产品的价格高低就决定了人群的选择。
推广关键词：在我们推广中，如果你推错了词，那就gg了。把一个晾衣架推到雨衣类目，谁会去看呢
Professional answer
1. Douyin's transaction conversion rate is
Douyin's sales conversion rate is the ratio between the number of people who actually watch the live broadcast and the number of people who place an order.
2. What are the factors that affect the conversion rate?
Product ranking: The ranking of the product in the system affects the exposure of the product. Products without exposure have no click-through rate.
Product sales: When two identical products have different sales volumes, the product with low sales volume will not be chosen even if it is cheaper. This is the so-called herd mentality.
Product price: When two identical products are roughly the same in other aspects, the price of the product determines the choice of the crowd.
Promotion keywords: In our promotion, if you push the wrong word, it's gg. Who would go to see a clothes rack if you push it to the raincoat category?
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