1、产品推广方式。在做好物推荐之前,你要想好产品的推广方式,是做淘宝客帮别人推,还是自己推。帮别人推的话,就一定要先自己买回来看看产品的质量,否则你卖出去了质量不好,这就不叫好物了。自己推最重要的就是店铺,一定要做好产品的评分和评价。
2、选品很重要。好物推荐一定要想好你想推的产品,因为这是关乎到你的粉丝人群的;像是你推美妆产品,那么人群主要就是女性,平台也会根据她们的习性进行推荐。人群越精准,那么你推荐的产品转化才会越高。
3、不要做搬运视频。其实这点的话,无论你是不是做好物推荐,都是不可取的。一来搬运视频在抖音是不会得到太多推荐的,不利于引流,二来还容易被投诉侵权,这样更加得不偿失。
4、抖音作品审核主要包含着3个因素:标题、内容、信息。你的标题不能含有敏感低俗不雅信息等,你的内容是不是搬运的,符合不符合平台的要求,信息有没有广告营销信息等等。
1. Product promotion method. Before recommending good products, you have to think about the promotion method of the product, whether to help others to promote it as a Taobao customer, or to promote it yourself. If you help others to promote it, you must first buy it back to see the quality of the product yourself, otherwise if the quality is not good after you sell it, it is not called a good product. The most important thing for promoting it yourself is the store, and you must do a good job of rating and evaluating the product.
2. Product selection is very important. You must think about the product you want to promote when recommending good products, because this is related to your fan group; for example, if you promote beauty products, the crowd is mainly women, and the platform will also recommend according to their habits. The more accurate the crowd, the higher the conversion rate of the product you recommend.
3. Don't make a moving video. In fact, this is not advisable whether you recommend good products or not. First, moving videos will not get too many recommendations on Douyin, which is not conducive to traffic diversion. Second, it is easy to be complained of infringement, which is even more costly.
4. The review of Douyin works mainly includes three factors: title, content, and information. Your title cannot contain sensitive, vulgar, or indecent information, whether your content is copied, whether it meets the requirements of the platform, whether the information contains advertising and marketing information, etc.