Douyin anchors are free of charge. As long as the conditions for selling goods are met, they can open a live streaming channel for selling goods.

But at present, Douyin e-commerce has a profit-sharing ratio: Douyin takes 10%, Taobao takes 6%, and the rest belongs to the live streamer. If the merchant sets the commission for selling goods at 30%, then the anchor can get 14% of the commission in the end.

It can be seen from this that for Douyin live streaming, the general profit-sharing ratio must be higher than 30% to have profit margins. If the commission is too low, it will be difficult to make a profit.