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Can a clothing store develop Douyin and Toutiao at the same time?

| 2Person Answer

当然可以了,只要你做好以下几点?

1、 做 好 内 容 定 位,做之前先要明确自己的定位,也就是要做什么样的内容。选对自己的类型和定位,那你就已经成功了一半。

2、 引 流,内容定位确定之后,我们就要想办法引流。优质的内容才能获得更多的流量。但是想要流量高,仅仅优质的内容是不够的,我们还需要了解平台特点,搞懂算法机制。

3、卖 货 技 巧,想要做推广,我们还需要考虑视频的调性是否和我们的产品相符。如果只是单纯的美人+快节奏视频,是很难植入产品的。

Professional answer

L

电商人士

电商知识 电商动态 电商门路

Of course you can, as long as you do the following points well?

1. Do a good job of content positioning. Before doing it, you must first clarify your positioning, that is, what kind of content you want to make. If you choose the right type and positioning, then you are halfway to success.

2. Drain traffic. After the content positioning is determined, we have to find a way to drain traffic. High-quality content can get more traffic. However, if you want high traffic, high-quality content alone is not enough. We also need to understand the characteristics of the platform and understand the algorithm mechanism.

3. Selling skills. If we want to promote, we also need to consider whether the tone of the video is consistent with our products. If it is just a simple beauty + fast-paced video, it is difficult to implant the product.

电商在线

见锐度、见洞察,聚焦互联网和新商业的创新媒体

You can do it together. Now both Douyin and Toutiao have the function of selling goods. Douyin can make short videos to attract traffic and fans, and then start live selling. Live selling is very popular now.

You can also do pictures of clothing displays in Toutiao, and the goal is to attract fans and attract traffic.

Toutiao now also has direct window sales, and you can also distribute goods through Toutiao sales channels. There are many methods that can be used

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