抖音小店商品详情的填写方法:
1. 产品参数。在“商品URL”中输入淘宝/天猫商品链接,没有可不用填写。运费模版下拉框选择是包邮还是自己设置的运费。产品选择相关类目在附件中,商家可查看。产品参数模块设置完点击产品主图模块进行设置。
2. 产品主图。产品主图要求至少有五张以上无水印
LOGO、无PS抠图图片,主图背景建议不要为纯色或渐变色,会影响推广效果。产品标题需通俗易懂,简洁扼要,表现产品特点、性质,切记不可有极限词出现。商品信息中不可包含只适用于淘宝等其他第三方商城的内容,商家发布前请仔细检查。
3. 产品详情。商家需根据需求自行填写产品详细情况介绍说明等。不可出现添加店铺微信、QQ、关注公众账号、微博等信息。
4. 订单套餐。选择商品规格下拉框,选择之前设置的规格。点击规格图片上传相应的图片。信息,库存、价格及商品编码相同时,可批量设置,不相同时需手动设置。若现有的规格不全面,可进行再次补充创建。
5. 商品资质。根据要求上传相应的质检报告,每次创建新商品均需要上传。上传商标注册证、增加非自有品牌或商标使用授权书,需在品类资质里上传。具体各品类需提交的资质请查看资质说明。
6. 创建完成。商品上线后,不得通过编辑使其成为另一款商品。如将衬衣修改成裤子;支付方式一旦创建提交,无法修改,只能新建;生成订单后,商家无法修改订单价格。
How to fill in the Douyin store product details:
1. Product parameters. Enter the Taobao/Tmall product link in the "Product URL". If there is no link, you don't need to fill it in. In the drop-down box of the freight template, select whether to provide free shipping or set the freight yourself. The relevant categories of product selection are in the attachment, which can be viewed by merchants. After setting the product parameter module, click the product main picture module to set it.
2. Product main picture. The product main picture requires at least five or more watermark-free
LOGO, no PS cutout pictures, and the main picture background is not recommended to be solid color or gradient color, which will affect the promotion effect. The product title must be easy to understand, concise and concise, and express the characteristics and nature of the product. Remember that no extreme words should appear. The product information must not contain content that is only applicable to other third-party malls such as Taobao. Merchants should check carefully before publishing.
3. Product details. Merchants need to fill in the detailed product description according to their needs. Information such as adding store WeChat, QQ, following public accounts, and Weibo should not appear.
4. Order package. Select the product specification drop-down box and select the previously set specification. Click the specification image to upload the corresponding image. Information, inventory, price and product code can be set in batches if they are the same, and they need to be set manually if they are different. If the existing specifications are not comprehensive, they can be supplemented and created again.
5. Product qualifications. Upload the corresponding quality inspection report as required, and you need to upload it every time you create a new product. Upload the trademark registration certificate, add non-own brands or trademark use authorization, which must be uploaded in the category qualifications. Please refer to the qualification description for the specific qualifications that need to be submitted for each category.
6. Creation completed. After the product is online, it cannot be edited to become another product. For example, change a shirt to pants; once the payment method is created and submitted, it cannot be modified and can only be newly created; after the order is generated, the merchant cannot modify the order price.
Douyin product details are a very important link, which can determine whether your product can attract more potential customers.
First, you need to describe your product simply and clearly, and explain its characteristics and functions. If there are multiple pictures or videos, try to show the true state of the product so that customers can clearly understand the appearance and performance of the product.
In addition, you need to provide a detailed product specification sheet in the product details, including size, color, material, origin, shelf life, etc.
Finally, you can add some positive reviews or promotions on the product details page to attract customers to learn more about or purchase your products. In short, a complete product details page must have concise and clear text descriptions, complete pictures and video displays, detailed specifications and promotions, in order to successfully attract more customers and create good benefits for your product sales.
Write according to the characteristics of your own Douyin products