1. The Star Map platform is the official promotion task order-taking platform of Douyin. The Star Map platform is similar to Weibo micro-tasks and Kuaishou quick order-taking functions. The main function is to provide advertising task matchmaking services for brand owners, MCN companies and celebrities/influencers and collect commissions or additional fees from them.

2. The Star Map platform can realize functions such as order reception, contracted talent management, project summary, data viewing, etc., to achieve the connection and communication of multiple transaction roles in the content transaction process. Douyin has selected 4 institutions as the first batch of official service providers of the Star Map platform through bidding.

3. Compared with platforms such as Weibo, the biggest advantage of Douyin is that you don’t have to spend money to buy resource packages. In other words, on Douyin, as long as the MCN or content producer can provide high-quality content, the platform will provide traffic for free, while on the Weibo platform, you need to purchase resource packages for promotion