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How can an agricultural and sideline product brand do e-commerce well?

| 1Person Answer

现在个人想做电商卖农副产品,比较复杂,分两种情况:

1、有营业执照及相关证件的话:

那就直接开网店,淘宝,拼多多,以及头条抖音小店(统称为小店)都可以。

建议走内容(图文,短视频,直播)+电商的模式。

2、没有营业执照,则如下:

有三个途径:

一、通过微信来卖。

这是一种非常常见的方式,不过,对于大多数人来说,这个途径是无用的。

为什么?

因为微信本身就是一座孤岛,如果你不会做营销,根本没有人来加你的微信,你朋友圈发得再多,也是孤芳自赏。

而大部分朋友,是没有这个营销能力的,微信上估计不会超过200个人。

所以,只能通过另外的途径。

二、通过拼多多来卖。

如果农产品有量的优势,一次出产非常多,那建议联系拼多多。

拼多多是卖农产品起家的,在这方面有专门的渠道对接,拼多多的人会上门来帮卖。

Professional answer

L

电商焦点

聚焦电商新闻资讯,干货分享,独特的视角,独特分析尽在电商焦点

Nowadays, if an individual wants to do e-commerce to sell agricultural and sideline products, it is relatively complicated and can be divided into two situations:

1. If you have a business license and relevant certificates:

Then you can directly open an online store, Taobao, Pinduoduo, and Toutiao Douyin stores (collectively referred to as small stores).

It is recommended to adopt the model of content (pictures, short videos, live broadcasts) + e-commerce.

2. If you do not have a business license, then it is as follows:

There are three ways:

1. Sell through WeChat.

This is a very common way, but for most people, this way is useless.

Why?

Because WeChat itself is an isolated island. If you don’t know how to do marketing, no one will add your WeChat at all. No matter how many friends you post, you are just admiring yourself.

And most friends do not have this marketing ability. It is estimated that there will be no more than 200 people on WeChat.

So, we can only use other channels.

Second, sell through Pinduoduo.

If agricultural products have the advantage of quantity and produce a lot at one time, it is recommended to contact Pinduoduo.

Pinduoduo started out by selling agricultural products. In this regard, there are special channels for docking. People from Pinduoduo will come to help sell.

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