Can brands be used in Douyin live streaming?
每个平台有每个平台的规则，比如说抖音吧，抖音其中有一个规则，就是不能在直播间里展示其他的logo，或者是其他的什么品牌标志之类的，如果你展示了，就等于给其他品牌做广告，这个是抖音平台不允许的，所以如果你的直播间里出现了某些标志或者品牌的话，那么就属于违规，轻则关闭直播间，重则封禁直播间。
Professional answer
Each platform has its own rules. For example, Douyin has a rule that other logos or brand logos cannot be displayed in the live streaming room. If you display them, it is equivalent to advertising for other brands, which is not allowed on the Douyin platform. Therefore, if certain logos or brands appear in your live streaming room, it is a violation. The live streaming room may be closed at the least or banned at the worst.
You can directly say the brand name in the Douyin live broadcast room. The brand name is not a sensitive word. The official backstage of Douyin will not ban you. Generally, you can avoid saying political, economic, and social sensitive words in the Douyin live broadcast room. You can directly say the name of any brand in any Douyin live broadcast room. The official backstage of Douyin will not deal with it.
You can say the brand name in the Douyin live broadcast. Many anchors are promoting products. Saying the brand name is already the norm. This does not constitute a violation.
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