1. Treat group members with as much affection as possible. When WeChat merchants bring customers to their WeChat groups, we should welcome every customer who has just joined the group. Even if it is just a simple sentence like "Welcome XX to the group", customers will feel that we value them. When communicating with customers in the group, the tone and attitude of WeChat merchants must be correct and good.

If there are some small disputes in the group, our WeChat administrators must also discover them in time and adjust the conflicts. When our customer group is in a casual and gentle state in daily maintenance, our customers are likely to be close to us. This can increase the sales rate of our products

2. Set up some exclusive activities for group members. WeChat merchants need to make our customers feel that it is a very lucky and profitable thing to enter our customer group. Therefore, we should often publish some promotional activities for our products in the WeChat group to retain customers. For these product discounts, WeChat merchants do not need to set a large discount.

However, when selling in the group, we must emphasize to all group members that this is a privilege only for group members, and other customers do not have such discounts. Such activity settings can not only help our product sales, but also help us maintain close relationships with group members.