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Are Douqu and Douyin the same company?

| 3Person Answer

不是一个公司。因为抖趣和抖音是分别由不同的公司开发运营的两款App,抖音由字节跳动公司开发,而抖趣则由快手公司开发,两者虽然都属于短视频类应用,但归属的公司及其背后的品牌、运营团队等都不同。抖音和快手的竞争一直存在,虽然两者都在不断拓展业务领域,但分别侧重于不同的用户场景和市场,抖音以音乐、舞蹈、美食、旅游为主要内容,针对年轻群体;而快手则着重于娱乐、情感、时尚、美妆等内容类型,并与电商结合紧密,主要面向下沉市场和二三线城市的年轻用户。

Professional answer

L

电商创投事

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They are not the same company. Because Douqu and Douyin are two apps developed and operated by different companies. Douyin is developed by ByteDance, while Douqu is developed by Kuaishou. Although both are short video applications, they belong to different companies and have different brands and operation teams. The competition between Douyin and Kuaishou has always existed. Although both are constantly expanding their business areas, they focus on different user scenarios and markets. Douyin focuses on music, dance, food, and travel, targeting young groups; while Kuaishou focuses on entertainment, emotions, fashion, beauty and other content types, and is closely integrated with e-commerce, mainly targeting young users in the sinking market and second- and third-tier cities.

金婵新电商学堂

『金婵新电商学堂』直播电商行业深耕者,积累大量人脉资源,跟着金婵洞察企业直播本质,每天get一个短视频运营技巧。

Not the same company. Because Douyin is an application under ByteDance, and Douqu is an application under Kuaishou, the two companies are different entities. Although the word "Dou" is the same, they represent different companies, and their business methods and market positioning are also different. As mobile short video applications, Douyin and Douqu are in a competitive relationship in the market. The two applications are different in content presentation, operation methods, user portraits, etc., but the common feature is that they have won the love and favor of the majority of users and have contributed to the development of the short video field.

电商日记

系互联网项目运营者、设计师、企划人、TMT爱好者,曾参与多个新锐互联网项目开发与运营。

No, Douyin belongs to ByteDance

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