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Which one is better and cheaper for selling goods through live streaming, Douyin or Kuaishou?

| 5Person Answer

抖音和快手都是很多人做直播的首选平台,受众广,门槛低。但是很多人也经常会拿这两个平台去做比较,对于没有直播经验的人来说,抖音直播或者快手直播都是比较好的直播方式。大家要想做好直播的话,首先就要找准自己的优势和目标的用户群体。一般抖音快手上售卖的东西都是性价比比较高的,或者是比较有趣能够吸引大家注意的。

所以大家可以结合自己的优势,去选择卖什么样的商品,然后再通过短视频输出让更多的用户了解到我们。从而将用户从短视频转到直播间来。

Professional answer

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电商观察

江湖人不说江湖事,电商人只说电商事!——资深电商操盘者,带你解读电商!

Douyin and Kuaishou are both the preferred platforms for many people to do live streaming, with a wide audience and low threshold. However, many people often compare these two platforms. For those who have no experience in live streaming, Douyin live streaming or Kuaishou live streaming are better ways to live stream. If you want to do a good job of live streaming, you must first identify your own advantages and target user groups. Generally, the things sold on Douyin and Kuaishou are more cost-effective, or more interesting and can attract everyone's attention.

So you can combine your own advantages to choose what kind of products to sell, and then use short video output to let more users know about us. Thereby transferring users from short videos to the live streaming room.

电商老兵

我们唯一且一辈子要做的事,就是告诉你电商这点事

The prices of goods sold on Douyin and Kuaishou live broadcasts are similar, and the quality is OK. Anyway, they are much cheaper than those sold in physical stores. In addition, there are more styles of clothes and shoes, while there are only a few styles in physical stores. Live broadcasts sell goods, firstly, relying on the eloquence of the seller,

Secondly, the goods are more attractive to customers. Only when customers like them will they want to buy them. Since you can buy things online, everyone likes to shop online

电商小雨滴

我们关注最新的电商资讯,分享有用的行业干货,欢迎志趣相投的小伙伴一起讨论行业最新的动态。

Comparing the two, it is recommended to choose a Douyin account for live broadcast sales, which can drive large traffic and bring more revenue.

The biggest advantage of Douyin live broadcast and Kuaishou live broadcast is that the audience is relatively wide and there are more users, so many people will choose to live broadcast on Douyin or Kuaishou. But relatively speaking, Douyin live broadcast and Kuaishou live broadcast are not professional e-commerce live broadcast platforms. If you are a novice, you can try it. The threshold is relatively low. If you want to sell goods professionally, Douyin and Kuaishou are not very professional live broadcast platforms. It is recommended to do mini program live broadcast or Taobao live broadcast.

金婵新电商学堂

『金婵新电商学堂』直播电商行业深耕者,积累大量人脉资源,跟着金婵洞察企业直播本质,每天get一个短视频运营技巧。

Douyin, with many users, fast updates, resource groups, high exposure, fame, faster and more convenient

电商网罗

播报每天的电商信息

This comparison should be taken for the same product. In terms of current activity, Douyin has the most users and offers greater discounts than e-commerce products.

Kuaishou Simba, selling bird's nest syrup, although cheap, the product quality is low

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