When making product images and promotional materials, cross-border e-commerce companies can use some Photoshop (PS) skills to improve the quality and attractiveness of images.

Here are some suggestions:

1. Image size adjustment: Adjust the size of the image according to the requirements of different platforms, such as Amazon, Shopee, etc. For example, the main image of Amazon women's clothing requires a width greater than or equal to 1000 pixels and a height greater than or equal to 1000 pixels.

2. Image cropping and scaling: Crop and scale the image according to the product characteristics to highlight the highlights of the product while avoiding overcrowding.

3. Background removal: Use PS tools to remove the background of the image to make the product more prominent and facilitate later layout and design.

4. Color adjustment: By adjusting the color balance, brightness, contrast and other parameters of the image, make the image more visually impactful and attract consumers' attention.

5. Image optimization: Optimize the image resolution, balance the image clarity and file size, and avoid slow loading of the image.

6. Text addition and layout: Add product descriptions, labels and other text information to the picture, paying attention to the readability of the text and the overall visual effect.

7. Creative synthesis: According to product characteristics and marketing strategies, multiple image elements are synthesized to create unique promotional pictures.

8. Filters and special effects: Use filters and special effects to add artistic sense to pictures and highlight product characteristics.

9. Batch processing: Use PS batch processing function to quickly process a large number of pictures and improve work efficiency.

10. Learn and refer to excellent cases: Observe the high-quality pictures of other cross-border e-commerce platforms, learn their design styles and techniques, and continuously improve your own design level.

Through the above PS skills, cross-border e-commerce can produce more attractive product pictures and promotional materials, improve the online display effect of products, and thus attract more consumers.