The method of applying and authorizing Massive Qianchuan is as follows:

1. If the merchant completes the binding of the Doudian official account and the store, when the store is in normal business, he can enter the Massive Qianchuan platform and directly open the Massive Qianchuan account for advertising. Open Massive Qianchuan in the Doudian background.

2. If the influencer enters the Douyin account and has been authenticated as the Doudian official account, and the bound store is in normal business, or the product showcase has been opened and passed the review, he can enter the Massive Qianchuan platform and directly open the Massive Qianchuan account for advertising; influencers who have not been authenticated as Doudian official accounts or have not opened product showcases need to complete real-name authentication and personal qualification certification review in the Juliang Baiying background or Douyin APP-Xiaodian Suixintui. After passing, you can open the Massive Qianchuan account for advertising. Influencers need to open Massive Qianchuan on Douyin.