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How to calculate the revenue of Douyin Mini Program?

| 1Person Answer

1、用户可打开抖音APP在首页搜索“全民任务小助手”,进入到官方账号主页下,点击官方网站到达全民任务界面。

2、在全民任务下,用户可以根据自己的需求选择流量奖励还是现金奖励,然后再选择适合的主题按照任务要求完成拍摄、等待审核即可。

3、如果用户选择的是现金奖励,那么一般情况下平台的奖励金额会根据视频的质量、播放量、互动量(点赞、评论、转发)等综合决定。

像在“椰岛家政星推官”主题任务下,当前收益排名第一的视频点赞量为10.4w、评论为3279、转发量为1571,收益为2112.92元,而收益排名第二的视频点赞量为5443、评论为720、转发量为174,收益为623.62。

在抖音平台发布优质的原创短视频,光靠播放量和点赞是不能直接赚钱的。这个跟抖音的平台变现方式有一定的关系。

目前抖音平台的变现方式有以下几种:

1、通过开通商品橱窗和抖音小店来进行短视频带货和直播带货,靠卖货来实现流量变现;

2、开通星图达人,通过与商家合作来获得一定的广告收益;

3、知识变现,通过在抖音上分享专业知识,吸引粉丝关注,然后通过销售专业相关的课程和服务来实现变现。

4、通过抖音来引流到其他平台,比如微信,再通过微信群来实现变现;

5、通过抖音来引流粉丝关注自己的淘宝、拼多多店铺,从而达到一定的销售目的。

总之,在抖音平台上要想实现变现,光凭播放量和点赞是不能赚钱的,必须懂得一定的变现方式。而前期主要是靠优质的短视频来吸引粉丝的关注。

但是,播放量和点赞越多,平台就会推荐创作者的作品给更多的观众。通过播放量和点赞的提升,从而获得更多的粉丝,这样有助于实现后期变现。

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1. Users can open the Douyin APP and search for "National Task Assistant" on the homepage, enter the official account homepage, and click on the official website to reach the National Task interface.

2. Under the National Task, users can choose traffic rewards or cash rewards according to their needs, and then choose a suitable theme to complete the shooting according to the task requirements and wait for review.

3. If the user chooses a cash reward, then in general, the platform's reward amount will be determined based on the quality of the video, the number of views, and the amount of interaction (likes, comments, and reposts).

For example, under the theme task of "Coconut Island Home Service Star Promoter", the video currently ranked first in revenue has 10.4w likes, 3279 comments, 1571 reposts, and a revenue of 2112.92 yuan, while the video ranked second in revenue has 5443 likes, 720 comments, 174 reposts, and a revenue of 623.62.

Publishing high-quality original short videos on the Douyin platform, you cannot make money directly just by the number of views and likes. This has something to do with the Douyin platform's monetization method.

Currently, the Douyin platform has the following monetization methods:

1. Use short videos and live broadcasts to bring goods by opening product showcases and Douyin stores, and realize traffic monetization by selling goods;

2. Open a star map expert and obtain certain advertising revenue by cooperating with merchants;

3. Knowledge monetization, by sharing professional knowledge on Douyin, attracting fans' attention, and then realizing monetization by selling professional-related courses and services.

4. Use Douyin to divert traffic to other platforms, such as WeChat, and then realize monetization through WeChat groups;

5. Use Douyin to attract fans to pay attention to their own Taobao and Pinduoduo stores, so as to achieve certain sales goals.

In short, if you want to realize monetization on the Douyin platform, you can't make money just by the number of views and likes. You must know certain ways of monetization. In the early stage, it mainly depends on high-quality short videos to attract fans' attention.

However, the more views and likes, the more the platform will recommend the creator's works to more viewers. By increasing the number of views and likes, you can get more fans, which will help realize later monetization.

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