The skin care products on the Douyin platform may be sold by individual sellers, rather than products purchased through formal channels. In order to increase sales, these individual sellers may purchase skin care products from formal channels, but remove the packaging before reselling them, so that they can sell them at a low price and attract more consumers.

Because the outer packaging is removed, it is difficult for consumers to confirm the source and quality of the product, which poses a certain risk. It is recommended that consumers choose formal channels to purchase skin care products to ensure that the products are original and authentic and avoid buying counterfeit and shoddy products.