如果您是抖店无货源的卖家,想要找对标账号,可以采取以下几种方法:
1.利用竞品分析工具:市面上有很多竞品分析工具可以帮助您找到与您的抖店类似的对标账号。这些工具可以提供对标账号的销售数据、产品类别、关键词排名等信息。通过分析和比较,可以了解对手的经营策略、推广渠道等信息,帮助您更好地制定自己的销售策略。
2.搜索同类产品:在抖音平台搜索与自己所卖产品类别相似的其他同类产品,查看销量、转化率、关注度等各项指标高的账号,可以进行对比和分析,并从中学习到一些经验和方法。
3.寻求行业咨询或者专业人士建议:可以通过一些行业协会、团体、群组等方面。也可以寻求一些行业专业人士或者经验丰富的老师、导师进行咨询,借鉴他们的经验和建议。
If you are a seller in Doudian without a source of goods, and want to find benchmark accounts, you can take the following methods:
1. Use competitive product analysis tools: There are many competitive product analysis tools on the market that can help you find benchmark accounts similar to your Doudian. These tools can provide sales data, product categories, keyword rankings and other information of benchmark accounts. Through analysis and comparison, you can understand the opponent's business strategy, promotion channels and other information to help you better formulate your own sales strategy.
2. Search for similar products: Search for other similar products in the Douyin platform that are similar to the categories of products you sell, and check accounts with high indicators such as sales, conversion rate, and attention. You can compare and analyze them, and learn some experience and methods from them.
3. Seek industry advice or professional advice: You can go through some industry associations, groups, and other aspects. You can also seek consultation from some industry professionals or experienced teachers and mentors to learn from their experience and suggestions.
For the situation where Doudian has no source of goods, you can find benchmark accounts in the following ways:
1. Find benchmark accounts on social platforms in the same industry, such as Weibo, WeChat public accounts, etc. You can find benchmark accounts by searching keywords or following big accounts in the same industry.
2. Search for keywords in the same industry on Douyin, observe the number of likes, comments, shares and other data of related videos, and find benchmark accounts.
3. Use the recommendation function of Doudian to find benchmark accounts in the same industry, observe their store operations and product sales, and learn from their experience and methods.
4. You can participate in offline exhibitions, training courses and other activities in the same industry, communicate with merchants in the same industry and find benchmark accounts.
In short, finding benchmark accounts requires multi-faceted searches and observations, and requires patient and careful research and analysis.
1. Find stores with similar products and services in the same industry, and check their sales and customer feedback.
2. Use the search function on social media platforms and e-commerce platforms to search for relevant keywords, filter out accounts similar to your own store, and check their sales and customer feedback.
3. Join industry exchange groups or forums to communicate with peers, understand industry dynamics and market trends, and find stores with similar products and services.
4. Use data analysis tools to analyze industry data and market trends and find potential benchmarking accounts.
5. Participate in industry exhibitions and events to understand the latest industry dynamics and product trends, establish connections with peers, and find benchmarking accounts.