If you did not apply for hotspot association, it means that you did not operate in the correct way. The correct operation is as follows:

1. Open the Douyin APP on your phone and click "My" in the lower right corner;

2. Enter the Douyin homepage and click the magnifying glass icon in the upper right corner;

3. Enter the Douyin search interface, type the keyword "Hotspot Assistant" in the search column, and then click to search;

4. In the searched content, find the mini program "Hotspot Assistant" and click to enter;

5. Enter the Douyin Hotspot Assistant interface and click "Manage" in the lower left corner;

6. Enter the Douyin Hotspot Assistant management interface and find the "Open Hotspot Association" in the middle; Because your work is not popular, there is no hotspot association.

The work can be roughly divided into three modes of being associated with hotspots.

The first is passive association, which means that Douyin automatically associates your work with the corresponding hotspot, and no manual operation is required at all. If you want Douyin hot spots to automatically associate with your works, you need to try to fit the scenes related to the hot words when creating video content. At the same time, improving the quality of the video will also help increase the probability of successful hot spot association.

The second is active association, which means that you see that this hot spot has a fusion with your content, and then you choose to associate with related hot spots when publishing your work. Here is a little trick to increase the probability of successful hot spot association in this mode, that is, don't directly associate with those hot spots at the front. You can choose the hot spot at the bottom, because the content of this hot spot is not as much as the previous one, so the probability of success will be a little higher. At the same time, you have to learn to predict hot spots, and you have to judge whether the popularity of this hot spot will continue to rise.

The third mode is manual bridging, which is mainly used by big accounts, because big creators will have official docking personnel. If there is no big problem with the work and it is not successfully associated with the hot spot, you only need to talk to the docking personnel and it will be associated. So if you want to use this method, the only way is to become a big V.