The function of a Douyin administrator is to manage the comments of Douyin bloggers’ fans, pay attention to the dynamics, create topics in the live broadcast room to interact with fans, thereby increasing the activity and stickiness of fans. If there are malicious words, they can be banned or kicked out.

When many people are playing live broadcasts, the atmosphere in the live broadcast room is always difficult to control. Either someone is arguing or someone is making trouble, resulting in a bad atmosphere in the live broadcast room, which is not conducive to the live atmosphere of the anchor. At this time, an administrator is needed to control the rhythm of the live broadcast room. Each Douyin live broadcast room can have 5 administrators, who can be official personnel or fans.