What does Douyin DP mean?
DP定义：全称「抖音购物车功能运营服务商」。
DP定位：连接抖音平台和具备电商能力的达人/企业账号的服务供应商；
DP功能：通过抖音内容运营+抖音购物车功能运营，以帮助达人和企业账号更快融入抖音购物车和抖音营销矩阵；
DP工作内容
1、短视频和直播的策划运营；
√帮助账号主进行短视频+直播脚本的策划
√短视频+直播拍摄及后期编辑
√短视频+直播发布及运营维护（包含评论区维护，标题维护等）
2、抖音购物车功能对接；
3、抖音官方活动对接；
4、抖音购物车创新营销产品内侧服务；
Professional answer
DP definition: full name "Douyin shopping cart function operation service provider".
DP positioning: a service provider that connects the Douyin platform and influencers/corporate accounts with e-commerce capabilities;
DP function: through Douyin content operation + Douyin shopping cart function operation, to help influencers and corporate accounts integrate into the Douyin shopping cart and Douyin marketing matrix faster;
DP work content
1. Planning and operation of short videos and live broadcasts;
√ Help account owners to plan short video + live broadcast scripts
√ Short video + live broadcast shooting and post-editing
√ Short video + live broadcast publishing and operation maintenance (including comment area maintenance, title maintenance, etc.)
2. Douyin shopping cart function docking;
3. Douyin official event docking;
4. Douyin shopping cart innovative marketing product internal service;
Douyin e-commerce service provider (abbreviated as ‘DP’): is a newly listed department.
It refers to a third-party company that can provide a variety of e-commerce services for Douyin e-commerce platform, platform merchants or influencers, including but not limited to merchant recruitment and training, content production,
Douyin store opening and operation, influencer operation and other one-stop services, and assist service objects in the healthy growth of Douyin e-commerce platform.
DP operation, the full name is Douyin Partner, refers to the official certified operation service provider of Douyin.
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