If you are an advertiser, you need to find Douyin live broadcasters that match your brand or product and cooperate with them. Once you find a suitable live broadcaster, you can contact the live broadcaster and negotiate the details of the advertisement, such as the advertisement time, advertisement content, advertisement cost, etc.

If you are a Douyin live broadcaster and there are advertisers who want to cooperate with you to place advertisements, you need to first understand the forms of advertisements that can be placed in your live broadcast room, such as interstitial advertisements, promotional videos, brand implantation, etc. Then negotiate with the advertiser and agree on details such as advertisement time and cost. During the live broadcast, you need to show the advertisement to the audience according to the agreed content and time to achieve the advertiser's publicity purpose.