If a newbie wants to start a live streaming account, he can follow the steps below:

1. Choose a platform: First, choose a live streaming platform that suits you, such as Douyin, Kuaishou, Taobao Live, etc. Understand the user groups, live streaming rules and operating methods of each platform, and choose a platform that suits you.

2. Account registration and authentication: Register an account on the selected platform and complete real-name authentication. Real-name authentication is to ensure the compliance of the live streaming content.

3. Set up personal information: Complete personal information, including avatar, nickname, introduction, etc. Make sure the information is true and accurate, and show your personality and characteristics.

4. Learn basic skills: Understand the basic skills of live streaming, such as how to interact with the audience, how to recommend products, etc. You can watch the live broadcasts of other successful anchors and learn from their experience and skills.

5. Choose products: According to your interests and expertise, choose suitable products for live streaming. Make sure the product quality is guaranteed, the price is reasonable, and it meets the needs of your fan base.

6. Prepare live broadcast equipment: Make sure the live broadcast equipment is operating normally, such as mobile phones, cameras, microphones, etc. Test before the live broadcast to ensure clear sound and stable picture.

7. Start live broadcast: Open the live broadcast room at the selected live broadcast time. Interact with the audience, share the highlights of the product, and answer the audience's questions.

8. Optimize live broadcast content: During the live broadcast, continuously optimize the live broadcast content to improve the audience's viewing experience. For example, hold lucky draws at the right time, share product usage experience, etc.

9. Analyze data: Pay attention to live broadcast data to understand the audience's preferences and needs. Make adjustments based on the data to optimize live broadcast content and product recommendations.

10. Continuous learning and improvement: During the live broadcast, continuous learning and improvement are required. Pay attention to industry trends, understand the latest live broadcast skills and trends, and improve your ability to bring goods.

Through the above steps, Xiaobai can gradually establish his own live broadcast and bring goods account. In the process of live streaming, you should focus on interacting with the audience, maintain a sincere attitude, and provide valuable information. With perseverance, you will gradually accumulate fans and improve the effectiveness of live streaming.