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Is it true that the wine sold in Douyin is so cheap?

| 3Person Answer

抖音上的酒的是不是能够买还是要分几种情况来看,也并不是完全不能购买的。比如一些大型的公司或者是品牌酒类开的专场直播,这种一般对酒类的产品正规性都会进行非常严格筛选,是很少出现假货产品的,所以在这种情况下就是完全可以购买的;但如果是一些小型、个人直播卖酒的话,这种产品的真假很难保证,为了安全最好还是不好随便购买的好,以免上当受骗浪费金钱。

抖音直播白酒那么便宜其实也是很多因素影响,首先就是直播相对线下门店来说少了很多的费用,而且销售量也是很大的,其次就是大部分人网上买货都是为了便宜,所以低价才能够起到吸引顾客的作用。

总的来说抖音直播白酒也不是完全不能够购买的,大家必须要分清楚相关的类型和人群,以免出现受骗的情况。

Professional answer

L

电商网罗

播报每天的电商信息

Whether the wine on Douyin can be bought depends on several situations, and it is not completely impossible to buy. For example, some large companies or branded wines hold special live broadcasts. Generally, the legitimacy of the wine products will be strictly screened, and there are rarely fake products, so in this case, it is completely possible to buy; but if it is some small, personal live broadcasts selling wine, the authenticity of this product is difficult to guarantee. For safety, it is better not to buy it casually, so as not to be deceived and waste money.

The reason why Douyin live broadcast liquor is so cheap is actually affected by many factors. First of all, live broadcasts cost much less than offline stores, and the sales volume is also very large. Secondly, most people buy goods online for cheapness, so low prices can attract customers.

In general, Douyin live broadcast liquor is not completely impossible to buy. Everyone must distinguish the relevant types and groups to avoid being deceived.

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直击电商本质,探讨热门模式与话题,与大家共分享电商的那些事儿~

Of course it is true that the wine sold in Douyin is so cheap, which is directly related to Douyin's sales mechanism. Traditional wine needs to rent a store, pay for labor and various channel fees when it is sold, so the price is quite high after consumers buy it. However, Douyin cancels all fees when selling wine, and ships directly from the manufacturer, so it is really cheap.

金婵新电商学堂

『金婵新电商学堂』直播电商行业深耕者,积累大量人脉资源,跟着金婵洞察企业直播本质,每天get一个短视频运营技巧。

The wool comes from the sheep. If a bottle of wine costs 1,000 in the market and is sold for 100 during an event, would you dare to buy it? Is it possible to sell it at a loss without cost? You make the merchants not make money but lose money.

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