第一种,商业广告
通过运营自己的抖音号,把自己打造成网红或者是大号,有了几十万上百万粉丝之后,就可以接广告了,基本就会有商家主动来联系你了。
第二种,橱窗卖货
这是普通玩家最快捷的赚钱方式。当你做出优质的作品后,然后在抖音上挂上相应的商品,淘宝联盟、抖音小店的商品都能添加,视频火了以后就能带来不错的转化和收益。
第三种、微信、QQ导流
这个方式主要通过抖音评论区和简介栏添加个人微信或者是QQ进行引流。那是很多微商和淘宝店主常用的招式。流量好的抖音号一天可以加个几百数百个精准粉丝,一个粉丝按5毛钱计算的话就是几千块钱,后续还可以通过卖东西赚钱,一举多得。
第四种,知识付费
知识付费变现很火,而且这也是个大趋势,会有越来越多的知识点可以进行变现。现在抖音上进入了众多的知识付费玩家,他们通过抖音传授专业知识,吸引观众
第五种,线下实体引流
越来越多的商家在用抖音给自己的实体店导流。线下引流的变现,得从西安的摔碗酒开始聊起,伴随着中国风的背景音乐,端起一碗黄酒一饮而尽,痛快的摔碗,江湖豪情,岂不快哉。
一个15秒的短视频引发了全民西安游、摔碗酒、肉夹馍、毛笔酥、迅速在抖音传开,西安的旅游人数迅速飙升,这也引起了西安当地政府的高度重视,也促使西安政府与抖音官方谈成了战略。
The first way is commercial advertising
By operating your own Douyin account, you can make yourself an Internet celebrity or a big account. After you have hundreds of thousands or millions of fans, you can accept advertisements, and basically businesses will contact you actively.
The second way is to sell goods in the window
This is the fastest way for ordinary players to make money. When you make high-quality works, you can put the corresponding products on Douyin. Taobao Alliance and Douyin store products can be added. After the video becomes popular, it can bring good conversion and income.
The third way is WeChat and QQ diversion
This method mainly diverts traffic by adding personal WeChat or QQ in the Douyin comment area and profile column. That is a common trick used by many micro-businesses and Taobao shop owners. A Douyin account with good traffic can add hundreds of accurate fans a day. If a fan is calculated at 50 cents, it is thousands of yuan. In the future, you can also make money by selling things, killing two birds with one stone.
The fourth type is knowledge payment
Knowledge payment monetization is very popular, and this is also a major trend. There will be more and more knowledge points that can be monetized. Now there are many knowledge payment players on Douyin. They impart professional knowledge through Douyin to attract audiences
The fifth type is offline entity diversion
More and more businesses are using Douyin to divert traffic to their physical stores. The realization of offline diversion has to start with the bowl-breaking wine in Xi'an. With the background music of Chinese style, pick up a bowl of rice wine and drink it all, break the bowl happily, and feel the heroic spirit of the rivers and lakes. Isn't it happy.
A 15-second short video triggered the national Xi'an tour, bowl-breaking wine, roujiamo, and brush pastry, which quickly spread on Douyin. The number of tourists in Xi'an soared rapidly, which also attracted the attention of the local government of Xi'an, and also prompted the Xi'an government to reach a strategic agreement with Douyin officials.