Douyin generates revenue mainly through advertising and other means. Douyin has launched a variety of advertising forms, such as brand advertising, short video advertising, live streaming, etc., which have attracted the attention and investment of many brand merchants, making Douyin's advertising revenue continue to grow.

In addition, Douyin has also launched consumption methods such as virtual gifts and paid memberships, further increasing its revenue sources. Through continuous innovation and optimization, Douyin is committed to improving user experience and attracting more users and merchants to join, thereby achieving sustainable and rapid growth.