1. The source of goods in Douyin Showcase mainly comes from the product information uploaded by the merchants themselves, and goods can also be directly imported through e-commerce platforms such as Taobao and JD.

2. Douyin Showcase is an e-commerce service launched by Douyin. Merchants need to open a store on Douyin and upload product information before they can display goods in the showcase.

3. In addition, Douyin Showcase also provides promotional activities such as joint purchases and flash sales. Merchants can attract more consumers by participating in activities. In short, the source of goods in Douyin Showcase mainly comes from merchants uploading product information, and some promotional activities are also provided to attract consumers.

1 The sources of goods in Douyin Showcase are mainly divided into two categories:

One is self-operated by merchants, and

the second is sales by third-party platforms.

2 The goods operated by merchants are generally sold directly on Douyin by brands or dealers. The quality and after-sales service of such goods are guaranteed. The goods sold by third-party platforms are introduced by agents or cross-border e-commerce platforms. The quality and after-sales service of such goods may be at risk.

3 In addition, Douyin Showcase has also opened a "live streaming with goods" section, which allows merchants to directly promote goods to consumers through live streaming with goods. This method can enhance consumers' trust and desire to buy, and is also a relatively effective way to promote goods.

1 There are two main sources of Douyin Showcase goods: brand merchants and individual sellers.

2 Brand merchants refer to brand merchants who have formal stores on the Douyin platform. They can display and sell goods in their own stores. Individual sellers refer to merchants who sell in their personal name on the Douyin platform. They can sell by uploading product videos and adding purchase links.

3 In addition, Douyin will also recommend related products to users based on factors such as users' browsing history and interests, and these products can also be displayed in the Douyin Showcase.

1. There are three main sources of goods for Douyin showcase: self-operated brands, cooperative merchants, and third-party platforms.

2. Self-operated brands refer to brands operated by the Douyin platform itself, which display their own products in the showcase; cooperative merchants refer to merchants that have a cooperative relationship with Douyin, and display their own products through the showcase; third-party platforms refer to Douyin’s cooperation with other e-commerce platforms (such as Taobao and JD.com) to guide users to shop on third-party platforms through the showcase.

3. In addition, Douyin showcase also allows some individuals or small merchants to display their own products in the showcase by opening a store on Douyin. Therefore, the sources of goods for Douyin showcase are very rich.

1 Mainly includes two aspects: self-operated goods and cooperative brand goods.

2 Self-operated goods refer to goods operated by Douyin itself, which are generally sold by some celebrities, Internet celebrities or powerful institutions or individuals, or goods sold by some merchants who work closely with the platform. The cooperative brand products are promoted by the cooperating brand merchants on Douyin's showcase. Douyin cooperates with brand merchants in various industries to provide product display and advertising promotion services to achieve platform promotion and commercialization.

3 Content extension: The diversity and positioning are different, providing a high-quality and personalized shopping experience. In addition, Douyin has actively explored and tried content innovation and marketing strategies, and there will be more possibilities in the future.