First of all, I can tell you for sure that the products sold in brand stores on Douyin are genuine. Generally, brand stores need to be strictly reviewed by Douyin before they can start live broadcasts. They must have formal brand authorization and a certain deposit. At the same time, Douyin now has a 7-day no-reason return guarantee, so it is not like the beginning when you might buy fakes. Douyin has been developing for so many years and its various mechanisms have become more and more perfect.