一.渠道分成
渠道分成其实是视频收入的一个很直接的方式,像头条过了新手期就可以得到平台分成; -点资讯想获得分成需要,只要向官方邮箱申请分成就可以了。
二.粉丝变现
“粉丝经济”目前对于大家已不再陌生,不管在什么行业都希望粉丝给他们带来持久效益,实现变现。比如备受争议的咪蒙,她的文章每次阅读量都在10w+,不知道大家关注没有,最近她的文章在介绍的时候会加上"唯品会”这样间接的去引入广告。
如果目前你的短视频栏目已经获得10w+数量的粉丝,可以去尝试这种变现方式,对粉丝进行精准营销,通过粉丝为团队带来收益。
三.直播打赏直播打赏,自YY直播以来,各直播平台的主要盈利模式。但是,这种盈利模式的难度以及门槛比通过广告赚钱要难数十倍,只有成为头部主播,并获得平台的支持,才有机会赚到丰厚的粉丝打赏,这个难度无异于普通人想要成为明星一样,我们在各个直播平台看到日进斗金那些主播,只是百万主播中的极少数人,更多的小主播还是挣扎在温饱生存线上
1. Channel sharing
Channel sharing is actually a very direct way to earn video income. For example, after the novice period of Toutiao, you can get the platform sharing; if you want to get the sharing of -dianzixun, you just need to apply for the sharing from the official email address.
2. Fans monetization
"Fan economy" is no longer unfamiliar to everyone. No matter what industry they are in, they hope that fans can bring them lasting benefits and realize monetization. For example, the controversial Mi Meng, her articles are read more than 100,000 times each time. I don't know if you pay attention to it. Recently, she will add "VIPSHOP" to her articles when introducing them to indirectly introduce advertisements.
If your short video column has already gained more than 100,000 fans, you can try this monetization method, conduct precision marketing for fans, and bring benefits to the team through fans.
3. Live broadcast rewards Live broadcast rewards have been the main profit model of various live broadcast platforms since YY live broadcast. However, the difficulty and threshold of this profit model are dozens of times more difficult than making money through advertising. Only by becoming a top anchor and gaining the support of the platform can you have the opportunity to earn generous fan rewards. This difficulty is no different from an ordinary person wanting to become a star. The anchors we see on various live broadcast platforms who make a fortune every day are only a very small number of the millions of anchors. More small anchors are still struggling to survive on the line of food and clothing.
First we click on the Douyin or Kuaishou short video software to enter, and then there will be many videos recommended for us to watch.
At this time, if we think it is good or meaningful, we will reward it with red envelopes, so Douyin can make money by rewarding.
There is also the earning of traffic money. If the number of videos viewed reaches a certain level, you can earn traffic money.