电商罗盘是一个综合电商数据分析平台,可以通过不同的板块了解电商平台上的各项数据,其中视频出单可以通过以下几种途径:
1. 在首页的“营销分析”板块下选择“视频”选项,即可进入视频营销分析页面。这里可以查看各个视频的播放量、转化率、订单数和成交金额等数据。
2. 在“订单分析”板块中,按照“来源渠道”筛选框选择“视频”,即可查看视频来源的订单数量、成交金额、转化率等数据。
3. 在“流量分析”板块中的“来源分析”功能中选择“视频”,即可查看不同视频来源的流量占比、访问数量等数据。
通过以上三种途径,可以深入了解视频在电商平台上的表现情况,从而做出更加有效的营销决策。
The e-commerce compass is a comprehensive e-commerce data analysis platform. You can understand various data on the e-commerce platform through different sections. Among them, video orders can be placed through the following ways:
1. Select the "Video" option under the "Marketing Analysis" section on the homepage to enter the video marketing analysis page. Here you can view data such as the number of views, conversion rate, number of orders and transaction amount of each video.
2. In the "Order Analysis" section, select "Video" according to the "Source Channel" filter box to view the number of orders, transaction amount, conversion rate and other data of the video source.
3. Select "Video" in the "Source Analysis" function in the "Traffic Analysis" section to view data such as the traffic share and number of visits of different video sources.
Through the above three ways, you can have an in-depth understanding of the performance of videos on e-commerce platforms, so as to make more effective marketing decisions.