1. The advertising monetization method is to insert soft advertisements of merchants in Douyin short videos, and the merchants give a certain amount of advertising fees to the influencers. Among all the monetization methods, advertising monetization is the most recognized and supported by Douyin officials, and the official also provides brand owners and influencers with an advertising task matching platform - Star Map. The official recognition is because this kind of monetization behavior neither hurts fans nor diverts traffic to other platforms.

2. Determine what type of account you want to create based on your own advantages, and then analyze the videos of your peers. Pay attention to some big V accounts in the same field or accounts that are just starting out and doing well. Find out how they package their products and how to optimize videos. At this time, you can adapt and remake their content, and then create it yourself in the later stage. I don’t know if you have heard of this saying (the best teacher is your peer) because that is a veteran.