不一定
1第一步,开通抖音直播功能,目前抖音已经降低了开通直播的门槛。只需账号通过实名认证即可申请开播。
抖音的实名方式很简单,只需要手持证件照和身份信息就可以了,不需要人脸识别。
2第二步,开通商品橱窗功能,想要在抖音上带货,首先要开通橱窗功能,获得添加商品链接至个人主页的权限。
开通抖音橱窗功能,需要1000粉丝和发布10个以上的视频。
3接下来就是抖音直播卖货流程:
操作流程 点击直播--开播模式默认视频--完善标题和封面--添加商品--开始视频直播。
完善封面和标题 封面:贴合直播内容/真人照片,有助于用户进入直播间(正方形为佳)。
Not necessarily
1 The first step is to enable the Douyin live streaming function. Douyin has lowered the threshold for enabling live streaming. You only need to pass the real-name authentication to apply for live streaming.
The real-name authentication method of Douyin is very simple. You only need to provide a photo of your ID card and your identity information. No facial recognition is required.
2 The second step is to enable the product showcase function. If you want to sell goods on Douyin, you must first enable the showcase function and obtain the permission to add product links to your personal homepage.
To enable the Douyin showcase function, you need 1,000 fans and publish more than 10 videos.
3 The next step is the Douyin live streaming sales process:
Operation process Click Live--Default video for broadcast mode--Complete title and cover--Add product--Start video live streaming.
Complete cover and title Cover: Fit the live content/real-person photo to help users enter the live broadcast room (square is preferred).