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What does Douyin e-commerce matching score of 30 mean?

| 5Person Answer

抖音电商匹配分30是指在抖音电商平台上,商家和KOL(Key Opinion Leader)之间的匹配度评分达到30分的意思。

抖音电商是指在抖音平台上进行线上购物和推广销售的商业模式。抖音作为中国最大的短视频社交平台之一,拥有庞大的用户群体和粉丝基础,吸引了众多的商家和KOL加入其中,通过推广和销售商品来实现商业利益。

在抖音电商平台上,商家和KOL之间的匹配度非常重要。商家希望能够与与自己商品相关领域的知名KOL合作,通过其影响力和粉丝基础来提高商品的曝光度和销售量。而KOL则希望能够与与自己风格和受众群体匹配度高的商家合作,获得更多的合作机会和收入。

为了评估商家和KOL之间的匹配度,抖音电商平台引入了匹配分的概念,并设定了一定的阈值。其中,抖音电商匹配分30即为匹配度评分达到30分。

匹配分的计算是根据多个因素来进行的,包括商家的商品类别、品牌知名度、销售情况,以及KOL的影响力、粉丝数量、粉丝活跃度等。通过对这些因素的综合评估,可以得出商家和KOL之间的匹配分数。

当商家的匹配分达到30分时,意味着商家与KOL之间的匹配度较高,有较大的合作潜力。这将为商家带来更多的曝光和销售机会,同时也能够提升KOL的合作机会和收益。因此,抖音电商匹配分30代表了商家和KOL之间有着良好的合作前景。

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电商相对论

互联网电子商务信息分享,网络事件热点评析解答

Douyin e-commerce matching score of 30 means that on the Douyin e-commerce platform, the matching score between merchants and KOLs (Key Opinion Leaders) reaches 30 points.

Douyin e-commerce refers to the business model of online shopping and promotion and sales on the Douyin platform. As one of the largest short video social platforms in China, Douyin has a huge user base and fan base, attracting many merchants and KOLs to join in and achieve commercial benefits through promotion and sales of goods.

On the Douyin e-commerce platform, the matching degree between merchants and KOLs is very important. Merchants hope to cooperate with well-known KOLs in the field related to their products to increase the exposure and sales of their products through their influence and fan base. KOLs hope to cooperate with merchants with high matching degree with their own style and audience groups to obtain more cooperation opportunities and income.

In order to evaluate the matching degree between merchants and KOLs, the Douyin e-commerce platform introduced the concept of matching score and set a certain threshold. Among them, Douyin e-commerce matching score of 30 means that the matching score reaches 30 points.

The calculation of the matching score is based on multiple factors, including the merchant's product category, brand awareness, sales, and the KOL's influence, number of fans, fan activity, etc. Through a comprehensive evaluation of these factors, the matching score between the merchant and the KOL can be obtained.

When the merchant's matching score reaches 30 points, it means that the merchant and the KOL have a high degree of matching and great potential for cooperation. This will bring more exposure and sales opportunities to the merchant, and at the same time increase the KOL's cooperation opportunities and revenue. Therefore, Douyin e-commerce matching score of 30 represents a good prospect for cooperation between the merchant and the KOL.

电商小雨滴

我们关注最新的电商资讯,分享有用的行业干货,欢迎志趣相投的小伙伴一起讨论行业最新的动态。

It means that the number of tier orders for video works released on the Douyin platform has reached 30.

Douyin order quota tier is a mechanism that determines the allocation of Douyin order resources based on the user's Douyin activity and other characteristics. The higher the user's Douyin activity, the higher the Douyin order quota tier, and the more order resources are allocated. For more active users, orders can be released more effectively, thereby improving order conversion rates and bringing more revenue to the platform.

Douyin's order quota tier will also be scored based on the user's Douyin behavior habits and Douyin experience to ensure the fairness of Douyin order resource allocation.

电商小雨滴

我们关注最新的电商资讯,分享有用的行业干货,欢迎志趣相投的小伙伴一起讨论行业最新的动态。

Douyin e-commerce matching score is a set of evaluation systems set up by Douyin e-commerce to evaluate the live streaming and sales capabilities of influencers. The Douyin e-commerce matching score is a full score of 100 points. It is divided into three aspects: popularity score, interaction score, and sales score to evaluate the comprehensive service capabilities of influencers, and is displayed in a 0-100 score format.

In the evaluation system of Douyin e-commerce matching score, popularity score accounts for 30 points, interaction score accounts for 30 points, and sales score accounts for 40 points. Therefore, when the Douyin e-commerce matching score is 30, it means that the influencer has scored a full 30 points in popularity, and there may be some room for improvement in interaction score and sales score.

电商在线

见锐度、见洞察,聚焦互联网和新商业的创新媒体

Douyin e-commerce matching score of 30 means that on the Douyin e-commerce platform, according to the user's needs and behavior data, the system will match users according to a certain algorithm and give a matching score. This score represents the degree of match between the user and a certain e-commerce product or brand. The higher the matching score, the higher the user's interest in the product or brand, and the greater the purchase potential. Therefore, for e-commerce sellers, understanding the user's matching score can help them better target users, carry out precise promotion and marketing strategies, and improve sales results.

电商网罗

播报每天的电商信息

It means that the owner was browsing Douyin 30 minutes ago.

The number of hours that Douyin shows online is within 6 hours. If a friend has been offline for more than 7 hours, it will be shown as online today.

The difference between Douyin friends showing online and online today is that if it is shown online, it means that you and your friend are watching Douyin at the same time, and the other party is still online. If it is shown online today, it means that the other party is offline, but has watched Douyin today.

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