登录抖音小店商家后台,点击左侧的营销中心【营销工具-限时特卖】,然后【创建活动】;
抖音直播间限时秒杀
(没有开抖音小店的主播可以联系商品的相应商家进行此操作
秒杀功能:在创建活动中通过设置“预热”和“预热时间”,可在直播商品列表中显示“倒计时”,即为秒杀活动(建议预热时间与直播时间关联,不要过于提前);
限时功能:若创建活动时没有设置“预热”,则为限时活动;
2、看播端和主播端样式
若抖音小店商品创建“限时特卖”活动时,未选择“预热”,那么在看播端或主播端,被分享的商品在商品列表中会显示:“限时,距结束时间XXX
若抖音小店商品创建“限时特卖”活动时,选择了“预热”,那么在看播端或主播端,被分享的商品在商品列表中会显示:“秒杀,距开始时间XXXX
Log in to the Douyin store merchant backstage, click the marketing center [Marketing Tools-Limited Time Sale] on the left, and then [Create an event];
Douyin live streaming limited time flash sales
(Anchors who do not have a Douyin store can contact the corresponding merchants of the products to do this
Flash sales function: When creating an event, by setting "preheating" and "preheating time", you can display "countdown" in the live broadcast product list, which is a flash sales event (it is recommended that the preheating time be associated with the live broadcast time, and not too early);
Limited time function : If “preheat” is not set when creating an event, it will be a limited-time event;
2. Viewer and host styles
If “preheat” is not selected when creating a “Limited-time Sale” event for Douyin Store products, then on the viewer or host side, the shared products will be displayed in the product list: “Limited time, end time XXX”
If “preheat” is selected when creating a “Limited-time Sale” event for Douyin Store products, then on the viewer or host side, the shared products will be displayed in the product list: “Flash sale, start time XXXX”