Investing traffic refers to placing information flow ads on Douyin. Douyin also encourages this form of advertising in its review mechanism and provides corresponding channels and entrances.

In reality, more businesses and influencers will cooperate with agents to place advertisements, or use intelligent delivery platforms to independently arrange delivery strategies.

Qualification requirements for investing traffic:

1. When opening an account, you need to submit your own subject qualifications and industry qualifications, and the content qualifications will also be reviewed.

2. The advertiser can be an enterprise or a social group, or an enterprise, institution or government agency.

3. If other copyrights or copyrights are involved in the advertising materials, the corresponding registration certificate must be submitted.

4. If other portraits or brands appear in the advertising materials, the corresponding authorization letter or certification document should be submitted.