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How to clear stock on Douyin?

| 6Person Answer

抖音清货的方法很多,但最有效的方法是进行限时打折促销。因为抖音的用户大多数是年轻人,他们更注重实惠和性价比,所以进行限时打折促销可以吸引更多的用户购买。在促销过程中,商家可以通过组合销售、满减等方式来提高销售额,同时也能有效地清除库存。此外,商家还可以通过抖音的小店、达人推广等方式来提高商品曝光率,吸引更多用户的关注和购买。除了限时打折促销,商家还可以根据不同品类或者季节性因素来推出特别促销活动,如圣诞节、母亲节、情人节等节日促销,或针对夏季、冬季等季节特点推出折扣促销。这些促销活动都是有效的清货方法,但需要商家根据实际情况来选择合适的促销方案。

Professional answer

L

电商热点观察

分析电商圈和科技圈的产品,业界资讯

There are many ways to clear stock on Douyin, but the most effective way is to conduct limited-time discount promotions. Because most of Douyin's users are young people, they pay more attention to affordability and cost-effectiveness, so limited-time discount promotions can attract more users to buy. During the promotion process, merchants can increase sales through combination sales, full reduction and other methods, and at the same time, they can effectively clear inventory. In addition, merchants can also increase product exposure through Douyin's small stores, expert promotions and other methods to attract more users' attention and purchases. In addition to limited-time discount promotions, merchants can also launch special promotions based on different categories or seasonal factors, such as holiday promotions such as Christmas, Mother's Day, and Valentine's Day, or discount promotions based on seasonal characteristics such as summer and winter. These promotions are all effective ways to clear stock, but merchants need to choose appropriate promotion plans based on actual conditions.

熵谈电商

直击电商本质,探讨热门模式与话题,与大家共分享电商的那些事儿~

There are two main ways to clear goods, one is discount promotion, and the other is to directly remove goods from the shelves. At present, Douyin's clearance is mainly achieved by directly removing goods from the shelves. Because Douyin is a social e-commerce platform, the quality and reputation of goods are very important. If the production process or quality of a certain product does not meet the standards, or the sales volume is not good, the platform will consider removing it from the shelves to ensure the overall quality of the platform. In addition, if a merchant has left the Douyin platform, the goods in its store may also be removed from the shelves. If you want to buy clearance goods, you can enter keywords such as clearance and limited-time special offers in the search bar, or browse the event page and the goods in the merchant's store to find discounted goods for purchase.

熵谈电商

直击电商本质,探讨热门模式与话题,与大家共分享电商的那些事儿~

Douyin clearance requires the following operations:

1. Click "Store Management" on the personal page and select "Clear Shelves";

2. Remove or delete the sold products;

3. When publishing the product, you can choose "Clearance Price" or adjust the price to the lowest to sell it as soon as possible;

4. You can set "Limited-time Promotion" on the product details page to promote sales. In short, Douyin clearance requires sellers to be proactive and flexible, and take a variety of measures to increase sales.

电商日记

系互联网项目运营者、设计师、企划人、TMT爱好者,曾参与多个新锐互联网项目开发与运营。

There are many ways to clear Douyin, but there are usually two: Clearing goods can be done effectively by participating in clearance activities or conducting promotional activities. Douyin live broadcast platform often launches clearance or promotional activities, and provides merchants with corresponding preferential policies to help merchants sell unsalable goods. Participating in these activities can effectively clear inventory and obtain more sales opportunities. At the same time, merchants can also carry out promotional activities themselves, such as coupons, discounts, and full reductions to attract more consumers. In addition, merchants can also increase the exposure of their products in various ways, such as increasing publicity efforts, optimizing product detail pages, and using short videos to attract more consumers to pay attention to their products and increase sales. During the clearance period, merchants can also pay attention to improving efficiency and reducing costs in packaging, logistics and other links to increase sales profits.

电商观察

江湖人不说江湖事,电商人只说电商事!——资深电商操盘者,带你解读电商!

No clearance. Because Douyin is a social media platform, not an e-commerce platform, its business model is based on social media for content sharing, not commodity purchase and sales. Therefore, there is no need to clear goods. The commercialization of Douyin is mainly based on brand marketing and advertising. In addition, Douyin can also effectively avoid the situation of excessive backlog of expired or unsalable goods through some methods, such as limiting the number of goods released by merchants, setting sales time limits and other measures.

电商日记

系互联网项目运营者、设计师、企划人、TMT爱好者,曾参与多个新锐互联网项目开发与运营。

How to clear Douyin's inventory:

How to clear the inventory of Doudian experts, first find [Change Inventory] in "Baby-Batch Modification" and click to enter

(Currently, the Douyin platform only supports modifying the inventory of "on sale" products)

2. Select the baby and modify it in batches

Directly check the baby and set the method to modify the inventory. After the setting is completed, click [Confirm Modification] in the lower right corner

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