单场次销量100万额度一般是保底销售任务,只能给其保底出场费,这类级别的提成或者是出厂费约10w之内,理性的给1w~5w之间范围。
抖音直播代货的提成基本上是明码标价,千万级主播/百万级主播/其出场费是不同的。聪明的主播不会和你讲销量,只讲出场费多少钱!网红主播更是如此,主播也是想着自己利润最大化,销量不于销售数量挂钩。
The sales volume of 1 million in a single broadcast is generally a guaranteed sales task, and only a guaranteed appearance fee can be given. The commission or ex-factory fee of this level is about 100,000 yuan, and it is reasonable to give a range of 10,000 to 50,000 yuan.
The commission for Douyin live broadcast is basically clearly marked, and the appearance fee of tens of millions of anchors/million-level anchors is different. Smart anchors will not talk to you about sales volume, but only about how much the appearance fee is! This is especially true for Internet celebrity anchors, who are also thinking about maximizing their own profits, and sales volume is not linked to sales volume.
Douyin live broadcast can get a commission of 150,000 to 200,000 yuan for selling goods worth 1 million yuan. This is related to the commission system for selling goods. On Douyin, if the anchor has a certain number of fans, he can apply to sell goods. When buying goods, according to the agreement signed between the platform and the anchor, the anchor's salary is 15% to 20% of the goods sold this time. If you sell goods worth 1 million yuan, the final commission can reach 150,000 to 200,000 yuan, which is quite profitable.
Look at the standard of the contract. If the transaction amount is 1 million yuan, then the maximum commission is 5-10%. If it is pure profit, then 30-50% is fine.
Douyin live broadcast can get a commission of 100,000 yuan for selling goods worth 1 million yuan. Taking Taobao Alliance Douyin selling goods as an example, Douyin's commission ratios are: Douyin takes 10%. Taobao takes 6%. The rest is yours. If you are not a merchant, you are selling other people's goods.
The commission rate of Douyin is generally calculated at 50%. I wonder if there is any change now. The commission rate of Douyin is generally calculated at 50%. I wonder if there is any change now.
The commission rate of anchors is between 10% and 15%, that is, 100,000 to 150,000. The anchors of various major platforms have almost the same rate. The more famous brands you sell, the less you may earn, because there are too many people selling, and the prices are all famous. The bigger the anchor, the lower the price given by the merchant, because more people leave than ordinary small anchors, so they can earn more.