1. 公司旗下品牌营销短视频、创意短视频的全流程工作;
2. 提供短视频创意,有导演思维,熟练掌握短视频创意策划与内容策划,能够完成15S—5分钟的短视频。
3. 带领摄像团队完成短视频拍摄,跟进后期剪辑;
4. 负责在视频平台(抖音、微视、B站)上进行素材投放与维护;
5. 负责视频内容策略,渠道投放策略的定制与优化,并对营销效果负责。
1. Full-process work of the company's brand marketing short videos and creative short videos;
2. Provide short video ideas, have a director's mindset, master short video creative planning and content planning, and be able to complete short videos of 15S-5 minutes.
3. Lead the camera team to complete short video shooting and follow up on post-editing;
4. Responsible for material delivery and maintenance on video platforms (Douyin, Weishi, Bilibili);
5. Responsible for video content strategy, customization and optimization of channel delivery strategy, and responsible for marketing results.