抖音的品牌蓝V认证,目前分为普通和高级两种。高级的目前只有少数几家拥有,在品牌主页上,可以帮助企业主做更多的商业表达,比如品牌信息(品牌定制头图、账号头像蓝V身份认证、文字介绍)、转化入口(品牌官网、电商)、内容聚合(话题挑战赛内容聚合)、品牌视频(支持置顶
是的。开通之后,除了60s长视频,还可以有其他的权益。
1.昵称锁定,不会重名、冒名 2.拥有自定义头像 3.蓝V 4.搜索昵称前置
二.流量资源
1.可发起挑战赛 2.dou+ 可在手机端操作 3.视频前置 4.可挂直接跳转的官网或者淘宝等链接
三.垂直行业解决方案
1.可在视频内添加购物车功能 2.售卖商品可添加至店铺内展示
四.舆情数据监测
1.可发现热点 2.对视频播放及数据进行分析
五.粉丝管理
1.对已有粉丝管理并聚集新粉丝
Douyin's brand Blue V certification is currently divided into two types: ordinary and advanced. Only a few companies have the advanced one. On the brand homepage, it can help business owners make more commercial expressions, such as brand information (customized brand header image, account avatar blue V identity authentication, text introduction), conversion portal (brand official website, e-commerce), content aggregation (topic challenge content aggregation), brand video (support pinning
Yes. After activation, in addition to the 60s long video, you can also have other rights.
1. Nickname locked, no duplication or impersonation 2. Customized avatar 3. Blue V 4. Search nickname pre-placed
2. Traffic resources
1. Challenges can be initiated 2. dou+ can be operated on mobile phones 3. Video pre-placed 4. Links to official websites or Taobao can be hung for direct jump
3. Vertical industry solutions
1. Shopping cart function can be added to the video 2. Sold goods can be added to the store for display
4. Public opinion data monitoring
1. Hot spots can be discovered 2. Analyze video playback and data
V. Fan Management
1. Manage existing fans and gather new fans