It needs to be related to popular categories such as music, dance, beauty, fashion, trends, games, etc.; because content that brings joy to the audience usually attracts more interactions and attention, and the categories will be wider. In addition, selling points on Douyin need to consider more details, such as word of mouth, user reviews, after-sales service, etc. Only products with excellent appearance and good business reputation can be included in the base and bring more business opportunities with popularity