First, select [Me] on Douyin to enter the personal page, then click the [three-dot] icon in the upper right corner

Then select [Product Sharing Function]

You can see that the following conditions must be met before it can be activated: the number of fans is greater than or equal to 3,000, 10 videos or more are published, and real-name authentication is passed.

Finally, when the application is approved, you will have a personal homepage e-commerce showcase, and you can add products to the videos you posted and sell them, and you can also add products to the live broadcast room and sell them.