1. Pinduoduo has higher profits.

2. Because Pinduoduo's sales model is "multi-person group purchase", that is, multiple people collectively purchase the same product, which can reduce the cost of goods and achieve the effect of bulk sales, thereby increasing profits. Douyin's sales model is "short video + live broadcast". Although it can attract more fans and attention through live broadcast, the cost of goods and promotion costs are high, and the profit is relatively low.

3. Of course, this is only from the perspective of sales model. Other factors, such as operating costs and platform commissions, need to be considered to draw a more accurate conclusion.

The same product is sold at the same price on Pinduoduo and Douyin. Generally speaking, Pinduoduo has higher profits.

Because Douyin sells goods mainly in live broadcast rooms, it requires a lot of investment in the early stage to invite anchors, buy live broadcast equipment, and attract traffic, and it may not be done well. It is relatively simple to open a store on Pinduoduo to sell goods.

Pinduoduo and Douyin have great differences in market positioning and business models, which will affect profits.

Pinduoduo focuses on collective purchases, attracting users through group purchases to achieve a certain sales volume, reduce procurement costs, and thus obtain higher profits at the same price of goods.

Douyin uses a marketing method of short videos + live broadcasts, which can create popular products and increase the unit price and profit of goods.

At the same selling price, Douyin's profit will be relatively higher, but the profits of the two platforms will also be affected by many factors such as market demand and commodity costs.

Because Pinduoduo itself is an online shopping platform that attracts consumers by raising prices. Moreover, Pinduoduo's official subsidies are more, and stores that choose to use Duoduo Payment can also receive part of the subsidies. Douyin generally sells goods through live broadcasts, and the anchors also have to share part of the profits, so Pinduoduo's operating costs are low and the sales prices are also low

1 It is difficult to determine which one has higher profits 2 Because the user groups and sales strategies of Pinduoduo and Douyin are different, they may have different impacts on the sales of the same product, resulting in different profits.

3 In addition, the sales costs of merchants on Pinduoduo and Douyin are also different. For example, Pinduoduo needs to pay commissions and other fees, while Douyin needs to invest more in advertising costs, which will also affect profits. Therefore, it is impossible to determine which platform has higher profits, and specific analysis is required.