The specific process of opening a Douyin store:

The first step: Apply for a business license:

There are two types of Douyin stores, one is a personal store and the other is a corporate store.

These two stores require different qualifications. Personal applications are simple and fast, and you can get it within three days. Enterprises are more troublesome and need about a week.

The second step: store registration

Search for Douyin store directly on the browser and open the official website. We must first select the category and then pay the deposit according to the category. Then you can enter. The Douyin store account can log in to the Douyin account directly. There is no entry fee. You only need to pay a deposit to open a store.

Then we modify the store announcement, add keyword indexes, and determine according to the category and name, such as Dashan fishing gear.

The third step: product selection

Product selection is divided into two modes, one is the distribution that everyone should know, that is, bulk collection; the other is fine selection, each with its own advantages and disadvantages.

1. Look at peers

See what products the anchors carry, see what products we buy from excellent stores with the same positioning, which products sell well, we can follow the sales, find the same money to find a home, others have done well, have passed the market test, and we can do better.

2. Look at other platforms

Go directly to the homepage, search for keywords with high rankings, hot sales, popular lists, Xiaohongshu hot search lists, summarize these product keywords, sort them out, and then go to Pinduoduo to find related supplies, and also see if the selected alliance has this product.