It depends on your needs. Douyin mainly deals with public domain traffic, while Weidian mainly deals with private domain traffic under Tencent. These two live broadcasts are in different fields. Douyin mainly deals with public domain traffic, while Weidian mainly deals with private domain traffic under Tencent. Private domain traffic is generally better in social networks, and the effect of live broadcast on Weidian will be better. If you want to promote traffic, short video live broadcast on Douyin is better.

For existing e-commerce platforms, except for large e-commerce platforms such as Taobao and JD.com, which have complete management and delivery backends, many platforms only provide a channel for selling goods. Most e-commerce platforms still need to use third-party tools to complete subsequent order placement and delivery.