How to select products on Douyin:

1. Based on the hot lists and popular trends, dig out the most popular products with market demand;

2. Through market research and understanding of user needs, dig out potential consumer preferences and purchasing behaviors to determine the product line;

3. Locate the target customer group and understand their purchasing decisions and channels, and select targeted promotion methods based on your own product characteristics and competitive advantages.

Channels for purchasing:

1. Manufacturers or suppliers: Directly purchase goods by looking for manufacturers or suppliers. This method can have some exclusive or high-quality goods and can make more profits;

2. Wholesale market or trading platform: This method is simple and convenient to operate, and the price is relatively low, but it takes time to compare prices and sources. At the same time, there are problems such as quality risks and unstable supply;

3. Overseas purchasing or cross-border e-commerce platforms: If you want to sell some overseas products, you can consider purchasing goods from overseas purchasing or cross-border e-commerce platforms. But you need to pay attention to issues such as shipping time and tariffs;

4. Social e-commerce platforms: For example, social e-commerce platforms such as Douyin stores and WeChat stores are also a good choice. Compared with traditional e-commerce platforms, this method can better tap into fan resources and has more convenient payment methods.

No matter which purchase channel you choose, you need to pay attention to the quality and price of the source of goods. At the same time, it is recommended to prepare several channels to deal with different situations.