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What is a Douyin store manager?

| 1Person Answer

抖音店长一般工作是,

1. 全面负责抖音小店/小程序的运营和日常管理,包括整体策划、营销活动策划、产品推广等工作,促进销售目标的达成;

2. 对抖音小店/小程序数据直接负责,包括流量、点击率、转化率等,并形成报表和提出改进策略;

3. 负责各类合作资源的规划、拓展、执行。

任职要求:

1. 2年以上电商平台运营经验,抖音运营经验者优先;

2. 出众的逻辑能力和数据分析能力,能从数据中发现问题并提供解决方案;

3. 具备成熟综合的运营逻辑,对整体运营具备全局观及专业深度;

4. 有较强的跨团队沟通和理解能力,结果导力,主动细致,认真负责,能承受较大的工作压力。

Professional answer

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The general work of a Douyin store manager is,

1. Be fully responsible for the operation and daily management of the Douyin store/mini program, including overall planning, marketing activity planning, product promotion, etc., to promote the achievement of sales targets;

2. Be directly responsible for the Douyin store/mini program data, including traffic, click-through rate, conversion rate, etc., and form reports and propose improvement strategies;

3. Be responsible for the planning, expansion and execution of various cooperative resources.

Job requirements:

1. More than 2 years of e-commerce platform operation experience, Douyin operation experience is preferred;

2. Outstanding logical ability and data analysis ability, able to find problems from data and provide solutions;

3. Have mature and comprehensive operation logic, have a global view and professional depth of overall operation;

4. Have strong cross-team communication and understanding ability, result-oriented, proactive and meticulous, conscientious and responsible, and can withstand greater work pressure.

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