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How is Douyin's high-quality e-commerce influencers selected?

| 1Person Answer

抖音将根据达人近30天的成交金额 、粉丝量 、粉丝成交订单数 、直播天数 、直播观看人数、人均观看时长以及达人带货分等多个维度综合评估,分成“L0-L6”7个等级,即电商达人等级体系。

抖音电商上线了电商达人等级体系和作者任务。

此次新推出的等级体系共设置了7个等级,并为符合每个等级的达人提供了相应的权益和服务,等级越高获得权益越多,此外,达人参与并完成作者任务后可获得官方奖励,同时电商等级也能得到提升。

拥有商品橱窗功能权限的抖音达人,打开抖音APP,点击【我】-【商品橱窗】,点击等级入口查询等级和权益详情。

Professional answer

L

老杨聊跨境电商

老杨,跨境电商行业老兵,江湖闯荡近十载,经验多,朋友多,能聊出的干货多。

Douyin will conduct a comprehensive evaluation based on the influencer's transaction amount in the past 30 days, the number of fans, the number of orders completed by fans, the number of live broadcast days, the number of live broadcast viewers, the average viewing time per person, and the influencer's sales points, and divide them into 7 levels of "L0-L6", that is, the e-commerce influencer level system.

Douyin e-commerce has launched an e-commerce influencer level system and author tasks.

The newly launched level system has a total of 7 levels, and provides corresponding rights and services for influencers who meet each level. The higher the level, the more rights and interests are obtained. In addition, influencers can obtain official rewards after participating in and completing author tasks, and their e-commerce levels can also be improved.

Douyin influencers who have the permission for the product showcase function can open the Douyin APP, click [Me]-[Product Showcase], and click the level entrance to query the level and rights details.

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