Jiuliang Qianchuan is ByteDance's integrated e-commerce advertising platform, a newly launched intelligent marketing platform for Douyin short videos. It integrates multiple e-commerce advertising capabilities such as DOU+, Luban, and e-commerce advertising. It can not only attract traffic from outside the site, but also guide traffic internally. It is an e-commerce promotion backend that integrates the promotion methods of short video and live broadcast to meet the increasing needs of e-commerce customers.