1 The estimated total sales are very large.

2 Because during the 2021 Douyin 618 event, a large number of merchants on Douyin launched various promotional activities, attracting the attention and purchase of many consumers. In addition, Douyin, as the world's largest short video social platform, has a large user base and traffic entrance, so the estimated total sales will be very considerable.

3 From this, it can also be seen that as a marketing platform with broad sales prospects, Douyin's commercial value cannot be underestimated and has huge development potential in the future.

Unknown. Because the total sales of Douyin 618 need to wait until the end of the event to be counted, it is not clear what the total sales of 618 in 2021 are. If you want to compare the sales of 618 in 2020, you can refer to the relevant report: From 0:00 on June 1, 2020 to 24:00 on June 18, the total sales of participating brands on Douyin exceeded 51.8 billion yuan, and the total number of orders exceeded 250 million. According to data, during the 618 event in 2019, the number of brands participating in Douyin reached 12,000, involving about 26 vertical fields, and the total sales reached 79.9 billion yuan, becoming an important platform for brand sales and user purchases. Therefore, we can expect that the sales of 618 in 2021 will continue to set new highs.

During the 618 event in 2021, the total sales of Douyin exceeded 10 billion

Viya ranked first with 2.622 billion

Xue Li ranked second with 2.305 billion

Li Jiaqi ranked third with 1.983.

Lier Baby ranked fourth with 1.744 billion

Dandan ranked fifth with 1.088 billion