1.

The product list, blue ocean business opportunity selection, mall recommendations, etc. in the background of Douyin Store are all useful ways to select products.

Select products based on Douyin Store data product list

We analyze the sales volume, sales, views, conversion rate, related influencers, and how many influencers are promoting this product on Douyin Store based on third-party data. The more sales, the more views, the higher the conversion rate, and the more influencers promoting the product, the higher the popularity of the product and the greater the traffic.

The advantage of data selection is that it can analyze the product from all aspects and angles, thereby determining the feasibility of the product.

From the basic information of the product, the commission ratio to the data of the reacher, live broadcast, video analysis, user portrait, etc., it allows novices to fully understand the information of this product, and it is more convenient to select products.

2.

Blue Ocean Business Opportunity Product Selection

This method is very simple and very practical, and it is very suitable for novices.

In the background of Doudian, click "Product"-"Business Opportunity Center" in sequence, and there are some recent selected hot products, blue ocean products.

When we enter, we choose the category consistent with our store, and the products it recommends are all blue ocean products needed by the current market.

This type of product has a large transaction volume, high market demand but relatively low competitiveness.

These products are very suitable for novices to do, and it can be said that there will be traffic after they are put on the shelves.

Finally, industry search terms are used to select products

This method also requires us to analyze product data and then refer to the selection of products. In the e-commerce compass--search analysis, find the industry search terms and industry rankings.

3.

Click on the industry search term, and you can see many lists here, such as: hot search list, soaring list, and high potential hot word list.

4.

We can search according to our own needs. We are here to select products. Just select "Search for products" and then select the same category as ourselves.

Take sports and outdoor as an example. After the category is selected, the search data such as search terms, search number index, related product index, and related content exposure index will appear on the page below. We can focus on the search popularity index and the related product index. Because these two indexes, one represents the hot demand for the product, and the other represents the number of products on the platform. We can try to choose products with a high search index and a small related product index. Such products have many searches, high demand, and little competition among merchants. Such products can bring us huge traffic.