1.

The operating scope is different Pinduoduo franchise store must be one category, but can operate multiple brands of products. The range of products sold by Pinduoduo ordinary stores is relatively wide, and any product can be sold, and it can sell multiple brands of products.

2.

The main body of the operation is different Pinduoduo franchise store must be operated by a legal entity registered in mainland China, and Pinduoduo ordinary stores can be registered and operated by any individual seller.

3.

The brand qualifications are different The brands operated by Pinduoduo specialty stores need to provide a complete brand owner authorization certificate and trademark registration certificate, and the brands operated by Pinduoduo ordinary stores can have multiple brands, and they can be sold without authorization certificates for relevant brands.